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author
Mark Duncan
For more on the author, the book and reader feedback go to www.smartyachtmarketing.com.
Mark Duncan has been working with UHNWI for most of his professional life - as a trainee la...ver maisFor more on the author, the book and reader feedback go to www.smartyachtmarketing.com.
Mark Duncan has been working with UHNWI for most of his professional life - as a trainee lawyer in London, the co-founder of one of the most successful and longest-running luxury events management company in the South of France and, for 15 years, as the Sales and Marketing Director for Riviera Radio in Monaco. For 10 years he headed up the marketing division of Yachting Partners International (YPI), one of the world's first ever full-service brokerage companies, and is a regular speaker at industry events including the MYBA broker training seminars.
Now Director of Marketing & Business Development at Fraser Yachts, his views and insight on the business of yachting have been shared on CNBC, Bloomberg, Daily Telegraph, Times, Wealth Scene and City Wealth amongst others.ver menos
Livros de Mark Duncan
Smart Yacht Marketing 101: The secrets to sourcing, winning and retaining the world's richest clientele