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Michael J. Silverstein
Michael J. Silverstein is a senior partner and managing director at The Boston Consulting Group. He is the coauthor of the bestsellers Trading Up and Treasure Hunt. He is an author...ver maisMichael J. Silverstein is a senior partner and managing director at The Boston Consulting Group. He is the coauthor of the bestsellers Trading Up and Treasure Hunt. He is an authority on consumer buying behavior, retail and packaged goods innovation, and market development.ver menos
Livros de Michael J. Silverstein
Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market Rocket: Eight Lessons to Secure Infinite Growth Nota: 2 de 5 estrelas2/5
Audiobooks de Michael J. Silverstein
Women Want More Nota: 3 de 5 estrelas3/5The $10 Trillion Prize: Captivating the Newly Affluent in China and India Nota: 5 de 5 estrelas5/5Rocket: Eight Lessons to Secure Infinite Growth Nota: 2 de 5 estrelas2/5